Tuesday, December 05, 2006


Okay, so I finally think that I have a topic for the final case study, that I actually can work with, am interested in and can make a good paper out of. I have chosen to do Enterprise Rent-A-Car Corporations initiative to plant 50 million trees in 50 years for it's 50th year anniversery of establishment....

The following are links where I found information, but details are in my paper....


Monday, November 27, 2006

Where Cosmopolitanism can take PR professionals in the future...

I believe that the ideas of cosmopolitanism can take us to new hieghts of effective communication skills, better outlooks on diversity, and a new ideals on ethics. Appiah's cosmopolitanism is truley the future of good ethics and global communication, thus if those of us in professions that deal with communication can grasp these concepts and efficiently implement them in our jobs, the sky would be the limit for our organization's success. There would be so many issues in the work place dealing wth race, gender, age etc. that would be solved due to the newly found ways of understanding and being sympathetic to others differences in order to work toward a common goal. There would also be a common idea on the meaning of ethics what good ethics is composed of. Meanin there would be no contraversy for the public or corporations on what moral behavior is, making PR professionals job a lot easier. I believe that if Cosmopolitanism is the new wave for the future of PR, then count me in!!!!

Thursday, November 16, 2006

Thoughts on the dialogue from Appiah's interview on Cosmopolitanism...

After reading the article in the Washington Post about the interview with Appiah over Cosmopolitanism, I took a significant interest in the following excerpt about the word "conversation."

"This balance comes through "conversation," a term Appiah uses literally and metaphorically to signal the depth of encounters across national, religious and other forms of identity. At the same time, Appiah stresses conversation needn't involve consensus. Amid the good and bad of globalization, the author parses some basic cultural-philosophical beliefs - drawing frequent examples from his own far-flung multicultural family as well as from impersonal relationships of exchange and power - to focus due attention on widespread and unexamined assumptions about identity, difference and morality."

This excerpt states that conversation is the encounters and interactions between individuals that differ in nationality, religion and other forms of identity; however, it exists without a consensus. Meaning that people can coexist together and be different at the same time, it just requires a certain level of expectance, respect, and maturity in embracing diversity. Everyone is different and may come from different styles of family, culture, religions, ethnicities, yet if you learn to welcome these demographics instead of shun, then you then can grow and learn in a global society. Because diversity brings new ideas, innovation, and uniqueness, this idea of conversation is essential to the continued growth of our global economy and global society.

This reminds me of the melting-pot theory.
Sabrina VS D’Andre……LOL

Today, in class we had the assignment to go interact and learn about someone in class that you don’t know, never have spoken too, and probably could have left out of class no knowing if not given this assignment. Before, I go into detail about our conversation and what I learned about Sabrina, let me first say that this was a excellent assignment. Who would have knew that a 23-year-old White female and a 21-year-old Black female would be so different, yet be so alike. Have grown up in different places with different family practices, beliefs, and traditions, yet have similar outlooks on life and similar goals and aspirations. This is truly one of those “WOW” factors that make you wonder… why didn’t I get to know here before, what made me not interact with her, what things in me led me to group myself with others and not her, and the list goes on!

However, let’s get to the conversation……

I found out that Sabrina is 23 years old and is from a small town right out side of Ft. Worth. She has two brothers and one sister. Has attended 3 colleges, first going off to school up north, out of state and for personal reasons having to come back to Texas to finish school. She is a public relations major, philosophy minor graduating in May of 2007. After graduation she will be moving to Alexandria, VA with her boyfriend to start her family and career. She is a true entrepreneur with her own business in wedding planning. She loves kids though she does not have any of her own, is very funny and outgoing, and is a exceptional student in academics.

In comparison to me Sabrina and I are more alike then different except ethnicity. I am 21 years old thus we are in the same age group category, on the same pattern of graduating soon, getting a good job and finding out who we are as individuals and where we want to go with life. I am also from a small town outside of a major city. I am from Cedar Hill, which is out side of Dallas. I have one sister and in my mom’s previous marriage had three step-brothers. I too attended an out-of-state college for 2 years before coming back to Texas and finishing school. We have the same major of public relations and are graduating in May. We also both love kids, except I actually have a 1-year-old son. And I too am outgoing , funny, and serous about my academics.

Sabrina is a really sweet, cool person and I would hang out with her any day!
Toyota and Nisson and their connection to Slave labor in Brazil Comments...…

So, I read the article and I was so surprised! Not, only by the slave labor in Brazil, but at WHAT companies where partaking in this cruel and unethical behavior and treatment of human beings.

“"The products of Latin American slave labor end up in cars and trucks made in the United States by Ford Motor Co., General Motors Corp., Nissan Motor Co. and Toyota Motor Corp. Pig iron that goes into steel used by Whirlpool Corp., the world's largest appliance maker, and is used in foundries at Kohler Co., which makes sinks and bathtubs, can be traced back to slaves in Brazil."

This quote from the article was absolutely horrifying and I was so disappointed in the prestigious U.S. companies that many Americans patronize and support. However, most Americans don'’t know that they are also supporting slave labor.

Because We as Americans and We as humans are connected to these people living and working in these horrible conditions, We cannot sit quietly and allow this to happen as Corporations buying these supplies or as consumers buying these products. As a "“global-economy" our awareness and consciousness of these unethical practices should increase. As a "“global economy" there should be fair labor practices globally or business is not done with your country. There should be strictly enforced guidelines and consequences to global trade. (Because anyone with a conscious does not want material things at the expense of another persons' life, health, or well being.)

As a country with power and corporations with power social responsibility should not be an option. Companies such as the ones mentioned in the article should not think twice about having acceptable working conditions and ethical practices throughout their supply chains. This should be a must... a priority... a obligation.

All the companies mentioned in the article all had different plans of action and methods of amending the problem, once faced with the fact that their supplies where being manufactured by slave labor. However, I disagree with the timeliness, the cover up and seemingly unawareness of what was happening and the “so-called ”company investigations. It all seemed like Mooshooo to me.

Wednesday, November 08, 2006

7-Eleven Comments and Case Study Proposal

My case study will be done over 7-Eleven and their recent decision to ban the selling of the new energy drink “Cocaine” and pull it from their shelves. I will take a deeper look at 7-Eleven’s franchise and how they handled the situation once they received the complaints from advocates and parents. I will not only do research on what happened after the incident, but I will look at was it timely, what statements where made to the public, what information have they made available on their website and are these statements consistent.

I will do an investigation on 7-Eleven’s past practices on recalling or banning products, their stance on certain “teen” issues, their active or inactive role in the community, their safety policies and their company history. I will look to see if there is a trend in their products and services of being edgy, catchy and strictly geared toward appeal and not safety or responsible product selection. Along with looking into their products, I will attempt to find out what is their formal process for putting new products in their stores and how did the drink “Cocaine” get through the process without a red flag.

Thus far I have found out that 7-Eleven, Inc. has had several connections to incidents where they stopped selling certain items are made stricter policies on selling items due to customer complaints and attempting to be a socially responsible corporation. For example, they implemented new policies for selling tobacco to eliminate the issue of selling to minors, they banned the selling of pornographic magazines such as Playboy, Penthouse, and Form and they banned the selling of Ephedra based products in their stores. I also have noticed that there is nothing on 7-eleven’s website addressing this issue over the drink “Cocaine,” or even making a statement about what has been going on. However, since I have the name of their spokeswomen, Margaret Chabris, and the number to their Corporate Communications Department, (214) 828-7345, here in Dallas maybe I can get some useful information.

I still need to find out the timeline of events on when the product was released to when the complaints where made to when they pulled the product from the shelves. So that I can see how quickly they responded to the problem. I also need to get some more information on their company mission and values, and what community involvement type initiatives have they been apart of. And finally, I need some more basic information about the drink “Cocaine” and what advocacy groups, government officials and parents took a stand against the drink.

I think that this can develop into an excellent case study, and I look forward to seeing what I can find and piece together.

Sunday, October 29, 2006

My thoughts on Enron…

To reflect on the case of Enron would take months to write. I honestly believe that one could write several books about this scandal and each book could take a different angle.

The most important lesson learned to me from this case is one, that the no amount of money can compensate for your level of integrity and moral standards and “if you live a lie for so long you become the lie.”
Let’s talk about the power of money. Enron corrupted the entire state of California for a substantial period of time for the love of money. The sky rocketed prices, had numerous black outs, and did whatever was humanly possible to build their cash flow and didn’t consider how horribly wrong the citizens of California were being treated, how they were literally robbing them, and how these actions affected peoples lives and livelihood.

I believe that the CEO, Skilling is getting every bit of what he deserves for heading this scandal. The judge in Houston sentenced him to over 24 years in jail, for the crime he committed, though he still believes that he did nothing wrong.

Which leads me to my second point: becoming the lie you created. I believe that he psychologically believes that he did not commit a crime. I think that he lived this lie for so long and has to justify his actions to first himself and then others so many times that he has literally trained and taught himself to believe in this lie he has created. This is a pretty simple case when it comes to what they where doing wrong, how the were being unethical and why this is unethical and low moral behavior. There are no loop holes, yet he stands by his word of not guilty. He is justifying his ends with his means. He is seeing Enron as being a successful and prosperous organization at whatever costs, not a fraudulent company that should be ashamed for its practices and handling of the type of power and money it once had.

Overall, from the video I learned that Enron, a very prestigious organization company structure and moral starts from top management and trickles down. Thus, when you head managing figure is corrupt then so will the company. It then becomes company culture in a sense and though all the employees are being unethical in their behavior no one says anything because it is the company’s norm. So, all the employees began to adjust and become accustomed to this behavior and after awhile it is so normal no one even believes their doing or acting in a negative or wrong manner.
Let’s talk about Edleman Worldwide and their flogging about Walmart

This is just riduculously silly! Edelman Worldwide should know better and have higher ethical standards, that would not tolerate nor allow this foolish behavior. This is one of those things that you know is wrong from the beginning, but just do it anyway to see if you can get away with it. And for a while it’s working out in your favor, but in the end (as always) it blows up in your face.
I read that… “Mr. E. has been under considerable pressure since it was discovered that a Wal-Marting Across America blog was created and paid for by Edelman, which apparently commissioned a freelance writer and a Washington Post photographer to drive around the country in an RV, camping out each night in various Wal-Mart parking lots so that they could get an early start the next day blogging about how nice everybody who works at Wal-Mart is (as long as they don't join unions or demand overtime compensation or time-off to tend to family crises).”
I also read some other breaking news… “In yet another embarrassing revelation for Edelman Worldwide, "Over the Line" has learned that 6 A.M., the blog attributed to Richard Edelman, the president and CEO of the world's largest independent public relations firm (1,800 employees in 40 offices worldwide), has been ghost-written by Wal-Mart greeters from the company's Norwalk, Conn. store.”
These both came from Online Media Daily, Edelman Walks The Talk by George Simpson.
This is absolutely a true case of bad PR in all aspects especially coming from a PR Firm of such “high” caliber (not).
Abuse of Women in the Porn Industry

Okay, so the post about women, abuse, the pornography industry, and hotel chains got me thinking…and not to my surprise after I typed in the search topic “abuse of women in the pornography industry,” hundreds of articles came up.

It was utterly disgusting and really sad. As, I read the articles some made me mad and others made me as a women feel violated and others were just very interesting. However, there was one in particular that I thought was so, interesting that I had to share and see what other people thought about this… after I brought my ideas to surface. The following excerpt is from a reply letter to the editor of The Tech, Tuesday, Feb. 12 entitled Evidence shows pornography leads to the harassment and abuse of women.

“Pornography is an eight billion dollar-a-year business that is one of the largest sectors of the entertainment industry. The vast majority of pornography represents women as complete sexual objects, as masochistic, as treacherous, as deserving of abuse, punishment, torture, mutilation, humiliation and death.
The objectification of women in pornography allows the viewer to separate him/herself from the humiliation and pain experienced by the women portrayed in pornography. Viewers do not question why pain brings sexual pleasure and why women (or children or men who act like women) are the victims of the mental and physical abuse and violence pictured in pornography.
There is now tremendous violence against women in this country. For example, 70 percent of all victims of assault admitted to hospital emergency rooms are women beaten by their husbands or boyfriends.
For those who have forgotten history, such a situation has existed before: huge propaganda for violence against a group of people, and violence against that group. It occurred during the rise of the Ku Klux Klan in this country and it occurred in pre-Holocaust Nazi Germany.
Bans, censorship, the First Amendment and even civil rights aside, the fact is that anyone who attends pornographic films is condoning violence toward women and the exploitation and degradation of women. All studies aside, it is obvious that the portrayal of women in pornography does and will affect our attitudes toward women.”

I strongly agree with everything being said here. I believe that pornography is like any other violence against a specific group in society. I is morally and ethically wrong to treat a human being like that and expose someone to that type of degrading treatment for the amusement of others. There is nothing right about this idea and it must be stopped.

Along with this article I also found out that there are a lot of people fighting against this abusive behavior towards women. Diana Russell is a major person on the movement to end this disgusting for m of amusement and pleasure. She has been researching and writing about pornography for over 20 years and she is now fighting for a tough government policy which recognizes the harm of pornography to women. For her there is a disturbing connection between images of sexual violence, produced for men's amusement, and the high incidence of rape. I also found on Wikipedia that there was a anti-pornography feminists movement. Some feminists, such as Diana Russell, Andrea Dworkin, Catharine MacKinnon, Susan Brownmiller, Dorchen Leidholdt, and Robin Morgan, argue that pornography is degrading to women, and complicit in violence against women both in its production (where, they charge, abuse and exploitation of women performing in pornography is rampant) and in its consumption (where, they charge, pornography eroticizes the domination, humiliation, and coercion of women, and reinforces sexual and cultural attitudes that are complicit in rape and sexual harassment).

Many feminists differentiate between different sorts of porn and may see some as fairly harmless. Those that favour a complete ban on pornography are actually a small minority, but they tend to receive more attention in the media. Beginning in the late 1970s, anti-pornography radical feminists formed organizations such as Women Against Pornography that provided educational events, including slide-shows, speeches, and guided tours of the sex industry in Times Square, in order to raise awareness of the content of pornography and the sexual subculture in pornography shops and live sex shows.

Wednesday, October 04, 2006

Just Some Thoughts…

Product Problem: Acting Responsibly When It’s Not Your Fault

Okay, so the discussion on what I call the “Corn” case was very interesting in class today. It raised some very good questions and gave me a lot of “food for thought.” However, the one thing that I was interested in and wanted to further discuss was the idea of the “tipping point.” I believe the tipping point for this case was after the conference about this corn product they were using for human products possibly being what they used in animal feed. And immediately Frito-Lay pulled their products and acted responsibly and Mission Foods didn’t though they knew that they couldn’t insure the safety of their product. Mission Foods chose the route of waiting it out and seeing if they could slide through the cracks, and as a result the grocery stores pulled their product. This then lead to more embarrassing, unethical, defamatory situations, which caused major problems internally and externally for their company. Another question or red flag for me was the fact that they were even doing business with StarLink, a company in the business of producing animal feed, and they were a company in the business of producing food for human concumption. This idea was very fishy and weird, which lets one know that there are other underlined things going on in this organization that are unethical.
The speaker was awesome!!!!

I really enjoyed the speaker that we had on Monday, Oct. 2 in class. She was very energetic, passionate, and true to her work, profession, and the idea of what it takes to make it out there in the big bad world of PR! She gave us the hard core facts about 60 hour work weeks, assignments she had, crises she delt with, day-to-day procedures, juggling family and work, and paying your dues to later get the job or salary you deserve. As upcoming graduates from UNT, I feel that this was very benificial and needed as I embark on the job hunt and trying to figure out what I am going to do with my life after college.

So.....thanks Professor Lambiase!!!!

Tuesday, September 26, 2006


This is my personal tribute to Monday's discussion in class about TEXAS PRIDE!!!! I searched the web and found a site that had four very funny TEXAS PRIDE jokes...I hope you enjoy!!!

Don't Jump...??

A Texan looked up at the top of a tall building and discovered a man ready to jump! "Stop," he yelled, "remember you're someone who has value!"

The man yelled back, "I just lost everything of value in the stock market!"

"But remember you're important to your wife," yelled the Texan.

"She divorced me."

"Your children! Remember your children," yelled the Texan.

"They never call," said the man.

"Then your parents. Remember your parents," yelled the Texan.

"Dead as doornails," said the man.

"Then 'Remember the Alamo," yelled the Texan.

"What's the Alamo?" inquired the man.

And the Texan replied: "Jump, you *************! Jump!"

Bigger in Texas

As everyone knows, everything is bigger in Texas. The roads are bigger, the trees are bigger, and the wide open spaces are, well, wider. Texans wear the biggest hats, the biggest boots, and drive the biggest cars.

One day, a Texan died and went to heaven. He was met at the pearly gates by none other than St. Peter, who proceeded to give him a tour of the wonders of heaven.

The Texan, however, was not impressed. St. Peter showed him the most beautiful rivers, and the Texan said that they were bigger in Texas. St. Peter revealed to him the majesty of mountains, but the Texan
reminded him that they were just as good, if not better, back in Texas.

St. Peter showed him the glory of the stars (they shine brighter in Texas), the enormity of the sunrise (you haven't seen it until you've seen it in Texas), and the simple wonder of a doe and a fawn drinking at a lake at sunset (reminiscent of Lake Texarkana, only not as pretty). There was nothing St. Peter could do to
overcome the man's opinion of his home state.

Finally, St. Peter took the Texan right out to the edge of heaven, and they both looked down. From there one could see all the way down into Hell. They could see the fire and the brimstone and the agony
ad infinitum. It was a horrific sight. St. Peter then said, "Well? What do you think about that? Have
anything like THAT down in Texas?"

The Texan replied, "No sir, we don't -- but I know a couple good old boys down in Houston who will put that out for ya."

Having Breakfast...

A Southerner is having his breakfast of coffee, grits, biscuits and jam, when a Northerner, chewing obnoxiously on gum, sits down next to him.

The Southerner ignores the Northerner who, nevertheless, starts a conversation.

Northerner: "When you Southern people eat bread, do you eat the whole slice?"

Southerner: "Yep."

Northerner: (After blowing a huge bubble) "We don't. Up North, we only eat what's inside. The crusts we collect in a container, recycle it, then transform them into biscuits and send them to the South."

The Northerner has a smirk on his face. The Southerner listens in silence.

The Northerner persists: "Do you eat jam with biscuits?"

Southerner: "Yep."

Northerner: (Cracking and smacking his gum between his teeth and chuckling) "We don't. Up North, after we eat fruit for breakfast, we put all the peels, seeds, and leftovers in containers, recycle them, transform them into jam, and then send it down South."

Then the Southerner asks, "Y'all have s** up North?"

Northerner: "Why, of course, we do." And he pops another big bubble.

Southerner: "And what do y'all do with the c*****s once ya use'em?

Northerner: "We throw them away, of course."

Southerner: "We don't. Down South, we put 'em in a jar, melt 'em down into bubble gum, and sell 'em to Yankees."

Hot & Humid

A Texan dies and goes to hell. While down there the devil notices that the Texan is not suffering like the rest. He checks the gauges and sees that it's 100 degrees and about 80% humidity. So he goes over to the Texan and asks why he's so damn happy.

The Texan says, "I really like it here. The temperature is just like Dallas in June." The devil isn't happy with the Texan's answer and decides to fix him, so he goes over and turns up the temperature to 120 degrees and the humidity to 90%.

After turning everything up he goes looking for the Texan. He finds him standing around unbuttoning his shirt, just as happy as can be.

The devil quizzes the Texan again as to why he's so damn happy.

The Texan says, "This is even better. It's like Houston in July." The devil, now really upset, decides to make the Texan really understand that hell is no paradise. He walks over to the controls and turns the heat up to 140 degrees and the humidity to 100%. "Now let's see what the Texan is up to," he thinks.

So he goes looking for the Texan. The devil finds the Texan taking his shirt off basking in the heat, even happier than before. The devil can't figure it out. He asks the Texan why he's happy now. The Texan replies, "This is great, it's just like Brownsville in August."

The devil says: "That's it, I'll get this guy." He walks over and turns the temperature down to a freezing 25 degrees below zero.

"Now let's see what the Texan has to say about this," the devil thinks to himself. He looks around and finds the Texan jumping up and down for joy.

"What are you so d*** happy about now," asks the devil. Still excited, the Texan replies, "The Rangers have finally won the world series."